Meaningful

Watches with a purpose by independent watchmakers and brands. Funded by Angels.

Top grade

Manufactured in-house in Switzerland at our state-of-the-art manufacture.

Factory direct

More product value. Less price. Up to 1/3 of the price and 3 x the value.

Our watches

Collector spotlight

The CB01 GMT is the second chapter of the sustainable tool watches brand by renown watch designer and sustainability advocate Cedric Bellon. Produced with circular supply chain and made out of 100% reclycled and certified stainless steel, PuReSteel®, the CB01 GMT has an 87.59% sustainability score.

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Become an Angel

Support independent creators and brands. Make never ordinary watches come alive and get rewarded

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Our shop

The place where our watches can be purchased from stock.

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What is crowd manufacturing?

The shortest and most transparent watchmaking system in the industry. Shorter than any crowdfunding and direct-to-consumer model. Because it's factory direct.

 

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Visit our factory showroom

Schedule an appointment to visit our factory showroom in Mendrisio, Switzerland, to see and try on all our watches. We also offer virtual appointments.

 

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Projects blog

Read relevant content about our projects and other watchmaking topics.

 

Latest news