The only 3 entities required to make a watch
Provides the concept and the design. Gets rewarded with a fair profit for the intellectual work
Becomes a patron of the creator and supports him in design. Gets rewarded with the cost price or the distributor price
Manufactures the watch and executes the operations. Gets rewarded with a fair profit to keep the system viable
Check out the design intention and the creator’s vision. Then choose how to support and how to be be rewarded.
Commits to the project at concept stage
Kick-starts the production
Buys on the project page during the Angel round
6 months deliveryGets the COST price
Commits when the watch is in production or in stock
Supports the Crowd Manufacturing system
Buys or reserves in our store
Immediate delivery or 5 months delivery (for reservations)Gets the WHOLESALE price
Support the creator
Back in concept stage
Buy from stock or reserve a watch in production
Making watches with passion and dedication
We’re a family owned Swiss watch manufacturer since 1979. We grew to what we are today by listening to our customers and by anticipating the market with new technologies, methods and workflows. We produce your watches in-house and under one roof. We employ more than 200 passionate and skilled watchmakers, engineers, technicians, CNC operators, polishers, QC experts, after sales experts and logistics experts.
Each of us has an average of 16 years watchmaking experience. We consider ourselves to be more than an industrial entity. We are a family and we feel accountable for our work and our local community.
I am machining your watch cases. My job is to make sure that the engineering tolerances are respected. My machine is your machine.
When your watch case needs to be finished with and optimal polishing of the sides, inside the lugs or on the bezel this is my job I do with skill and patience.
The assembly of a case is a critical phase. The subsequent quality and water-resistance of the watch depends on it, and you can depend on me that the ATMs will be respected.
I take care of the of the aesthetic and functional control of your watch before it undergoes any subsequent treatment, or is delivered to you. I have a good a critical spirit and a sharp eye.
My task is to assemble watches by hand, making sure that no dust and no imperfection remain inside it and that air and water tests are passed. It’s a serious job requiring passion and dedication.I seriously like it.
I receive the design from the Creator and develop the watch construction to make sure the technical, production and cost requirements are met. Technical drawings and CNC programming are my output.
I am your customer service Angel. Your requests and service needs are handled by me. When a customer is happy and reassured it makes my day.
My work is final QC. I carry out all quality tests, including water-resistancy and aesthetic conformity. Only if I approve, a watch wil be shipped.
I use my scanner like James Bond uses his pistol. Your order is picked, packed and shipped by me. I make sure that you get the right thing at the right time.
I am a leather artisan and I produce your straps. I use traditional methods and sustainably tanned leathers. My straps are made by hand and made to last.